ABOUT 
Assembly is a fast-growing, modern media agency that provides brands with innovative media solutions powered by sophisticated planning and buying technologies. We are nearly 500 creative media minds and advertising technologists in a new breed model that unlocks true value for clients. We are a proud member of the MDC Partners family.
BELIEF 
LEADERSHIP
FOOTPRINT 
TECHNOLOGY
BELIEF
We believe that creativity is the most powerful driver of competitive advantage and business growth.
We believe that technology has never been more important in unlocking creative potential.
So, we’ve assembled the most creative media minds and advertising technologists in a new breed media model.
We call it media arts + sciences.
LEADERSHIP
We are proud to have a dynamic, diverse and respected set of leaders guiding our company forward.
Steven Feuling
President
Joel Pacheco
Chief Talent Officer
Catherine Warburton
Chief Investment Officer
Sarah Power
Chief Research and Strategy Officer
Sarah helps drive the strategic direction for our clients, elevating data into superior insights and actions. Sarah brings over 20 years experience to the role, having held communications strategy roles at several global holding companies. Most recently, she served as Chief Strategy Officer at Initiative.
Michael Day
Chief Financial Officer
Michael is responsible for the financial management of the agency and also for operational leadership across IT and Real Estate. He brings over 20 years of experience to this role, most recently having served as Global Chief Financial Officer of McCann Healthcare Worldwide. Prior, he spent the bulk of his career within the Publicis Groupe of agencies.
Michael Nicholas
Chief Digital Officer
Kendra Mazey
Managing Partner
Kendra is responsible for leading all facets of the Detroit office, including the development of creative and strategic solutions for our clients. Kendra brings over 20 years of media strategy experience to the role, having held executive leadership roles at major advertising and marketing communications agencies. Most recently, Kendra served as the Group Director of Media Strategy at Campbell Ewald.
FOOTPRINT
Our headquarters are in NYC. We currently have 490 full-time employees and offices in 4 U.S. markets.
This footprint allows us to provide clients with true national scale as well as local-market know-how.
TECHNOLOGY
Unlike other media agencies who have bolted on technology systems to legacy models, we have purpose-built our agency around our proprietary tech and data stack. It plans, builds, buys, and measures programmatic media campaigns and also serves as a centralized data and intelligence engine for integrated communications planning.
The benefit of this technology automation is more targeted and effective media plans, more staff spending time on value-enhancing deliverables, and less waste in delivery and cost.
The Media Technology at the core of /+ssembly
APPROACH 
Assembly is a full-service integrated media agency. Our capabilities include research, communications strategy, planning and buying across all channels, and advanced analytics. Everything we do is guided by a singular approach. For us this is more than a process, it’s an operating system. It’s how we develop, manage, measure and continuously improve our programs. And it’s an incredibly effective tool for aligning partner agencies towards shared client goals. Rollover to explore.
This critical first phase is about establishing ALIGNMENT on what we are collectively trying to accomplish with our media program. It is important that this discussion go beyond business or communication objectives and into a more holistic view of the brand, the consumer and the marketplace dynamics at work.
This phase is primarily one of research and ANALYSIS to arrive at a clear understanding of consumer behavior along with the barriers and drivers which influence decision-making. Through the usage of a variety of syndicated and proprietary tools, we look for data and patterns which better illuminate the possible shape of the media plan.
This is the output of the first two phases of the process where we concisely ARCHITECT the central media strategy and the insight behind it. This is also where we begin to map out how Paid, Owned and Earned media channels can integrate together around the central idea.
At this stage the process becomes more detail-oriented where we identify how we will ACTIVATE the strategy in-market. Channel specialists contribute to an activation map which is one central output. Other components of this phase include more detailed implementation and testing briefs.
It is critical to agree upfront on how the program will be ACCOUNTED FOR. This last phase of the planning cycle puts forth a framework of how our plans will be measured against key objectives. The client and agency agree on the specific KPI's that will be used, their corresponding data sources, and the frequency of evaluation/optimization during the campaign.
CLIENTS 
We are proud to represent some of the world’s most respected and beloved brands. Enjoy the video below to see some of our work in the market.
NEWS 
CONTACT 
Headquarters
LAX
.
Los Angeles
1999 Avenue of the Stars
Suite 200
Century City, CA 90067
424.260.4600
DTW
.
Detroit
25800 Northwestern HWY
3rd Floor
Southfield, MI 48075
248.415.3400
AUS
.
Austin
1145 W 5th St
Suite 300
Austin, TX 78703
NEW BUSINESS
CAREERS
GENERAL INQUIRIES
PROSPECTS 
Dear prospective client,
If you find yourself agreeing with any of the statements below, we’d love to talk. Rollover to explore.
It's nearly impossible to adapt when you are tied to legacy business models. Assembly is the first scaled media agency to launch in the U.S. in the past decade and is purpose-built for today.
Assembly unlocks the power of our people by automating time-consuming, mundane tasks and freeing up important time to focus on value-enhancing business contributions.
At Assembly we believe you should pay us for the difference we make to your business and we shouldn't be trying to make money with yours. We will show you invoices from all media owners to back up this commitment. Ask your current agency if they'll do the same.
Assembly is born from the creative roots of MDC Partners. We've got world-class creative partners like 72andSunny, CP+B, Anomaly and Vitro. Our main goal is to make ideas bigger and better through media.
Unlike mega-agencies, at Assembly each negotiation is bespoke. All inventory is purchased to align specifically with your brand objectives in mind. We deliver the right inventory at the best price so that clients always come first.
Preston.Waller@media-asm.com is eager to hear from you.
CAREERS 
Thanks for visiting. If you like what you see and want to work with us, click here to see our job listings.
For career inquiries please contact Michael Langer
Commitment to Diversity
Assembly provides equal employment opportunities for all applicants and employees. We do not unlawfully discriminate on the basis of race, color, religion, sex (including pregnancy, childbirth or related medical conditions), national origin, ancestry, age, disability, veteran status, marital status, sexual orientation, or any other condition protected by applicable law. Assembly also makes reasonable accommodations for the religious beliefs and practices or disabilities of applicants or employees (unless doing so would impose an undue hardship).
This non-discrimination policy applies to all terms and conditions of employment including recruitment, hiring, training, promotion, compensation, benefits, transfer, and social and recreational programs.
PRIVACY POLICY
We at Assembly value your privacy. View our Privacy Policy to review your options.
